Stone Island Store London
Stone Island is an Italian Designer brand from Sportswear Company (SPW) based in Bologna.
The label started in Italy in 1982 when the brand CP Firm acquired an industrial fabric that took on two completely different colours when dipped in dye. Unsuitable for the then-conservative CP, a new label was created particularly for it. Named after a e book the firm’s visionary designer Massimo Osti was studying, they known as it Stone Island Marina.
“From the beginning Stone Island has been a label centred stone island sweatshirt ink on fabric and development research,” says Carlo Rivetti, who’s headed the company since 1982. “We’re at all times investigating how far we will go in ‘inventing’ and reworking materials, exploring capabilities for the wearer derived from work gear and uniforms.”
In 2014, Stone Island is stronger stone island sweatshirt ink than ever with devotees all around the world – many of whom obsess about it at dedicated websites and boards. Working with exterior designers, who put their very own spin on the label’s philosophy in new collections like the Shadow Challenge and physique-targeted Articulated Anatomy collection, helps to make it the absolute definition of 21st Century clothing brand. And, as 23-yr-outdated founder of football/style fanzine , Daniel Nicolson says, “Stone Island has come full circle. People now recognise its undoubted quality. In a manner, I wear it regardless of the badge, not due to it – the clothes are that good they converse for themselves.”
The drive and dedication that frequently goes into the fabric analysis has resulted in some exclusive phrase-extensive fabrics for Stone Island:
Raso Gommato – A waterproof and rubberised military cotton satin
Nylam – A waterproof, nylon jersey that is laminated to semi-stretch nylon webbing
Monobava II (A four ply water resistant shell lining. The inside lay is a mono filament nylon netting with a polyurethane coated end to each sid
At anybody time, up to 6 colours is likely to be used in the dyeing course of of one single garment. One specific research characteristic into functionality and use in garments resulted within the investigation of over forty,000 items of military and workwear. This offers you an perception into the extent of the worth that Stone Island puts on research and design.
A characteristic of a Stone Island garment is the compass patch that buttons onto the higher sleeve of the left arm. Initially the patches had been inexperienced edged, badges from around the yr 2000 onwards became black edged. Additionally, there are the rarer ‘white badges’ which were originally made on certain jackets for the millennium. The white badge is now obvious on jackets that use supplies that Stone Island themselves in-house. Novel jacket designs embody the “Liquid Reflective” jacket, that makes use of 1000’s of small shards of glass that replicate to gentle.
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