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Drake Can’t Get Sufficient Stone Island Proper Now

As you might have gathered from his speech to Rihanna on the 2016 Video Music Awards, Drake is not the most delicate of men in the case of confessing his love. And this is not simply in relation to the women in our present Best-Dressed Man on this planet’s life, it’s also true of the manufacturers he digs. Proper now the rapper’s fanboying hard over Stone Island, a label he is worn consistently on stage during his Boy Meets World tour dates here within the UK.

Stone Island Hat Military Green

Of course, the collab won’t come as a surprise to diehard Drake fans because the label has been a staple of the singer’s wardrobe during earlier visits to the capital. Attending Wimbledon last 12 months he put his own spin on the standard tennis uniform, wearing an all-white ensemble, full with Stone Island sweatshirt, as nicely one of the model’s zip-ups.

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Sweatshirt, £160. stoneisland.co.uk

And it isn’t just on this country that he is been a one-man stone island maglioni PR machine for the label. He’s continuously appeared courtside at NBA video games in the US carrying Stone Island.twitter.com/91LvJj2uTb

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Of course, anybody who follows the man on Instagram will know simply how deep this love goes – almsot each different publish not too long ago has been related to the model, whether that be a shot of him repping Stone Island on stage or wearing his customized gold and diamond Stone Island logo chain (by Ben Baller, and worth an estimated $one hundred,000). Whereas Drizzy may have been channelling classic homegrown street fashion during his time within the UK (the brand has lengthy been associated with British street tradition, from Britpop to football), the truth that he is met the man who has ultimate sway over what the brand makes implies that he would possibly finally get to make his mark on the brand he loves with a physical release of his tour merch. And isn’t that each fanboy’s dream

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